NetEase: “2023 Q1 China E-commerce Industry Investment and Financing Data Report” released
On April 11, my country’s “One Belt and One Road” TOP10 influential social think tank NetEconomy Society E-Commerce Research Center jointly released the “2023 Q1 China E-commerce Industry Investment and Financing Data” and “Network Society Investment and Financing Center” (FA.100EC.CN) Report”. This report explores the development ofe-commerce in the first quarter of 2023 from a financing perspective. This report is compiled based on the large e-commerce database of “Dian Shu Bao” (DATA.100EC.CN) of the Internet Economic Society.
Part1: E-commerce as a whole
About 5.92 billion yuan in financing since 40 years, a year-on-year decrease of 35.48%
The Internet Economic Society defines e-commerce as all online trading behaviors and formats of physical goods, services and virtual goods based on the Internet, mainly including bulk commodities and industrial products. Industrial e-commerce, digital retail and cross-border e-commerce focusing on consumer goods, focusing on online takeout, online travel, online rental, and transportation Digital life focusing on travel, etc.
The “Report” shows that in the first quarter of 2023, a total of 40 financings occurred in the e-commerce field, a decrease of 35.48% from 62 in the same period last year; the total financing was approximately 5.92 billion yuan, a decrease of 19.01% from 7.31 billion yuan in the same period last year.
In terms of fields, in the first quarter of 2023, industrial e-commerce financing ranked first with 3.322 billion yuan, accounting for 56.07%; in addition, cross-border e-commerce financing was 1.393 billion yuan, accounting for 23.51%; digital retail financing was 895 million yuan, accounting for 1.511% ; Digital life financing is 3.14 yuan, accounting for 5.31%
In terms of province distribution, there were 11 cases in Zhejiang, 8 cases in Guangdong, 6 cases in Beijing, 2 cases each in Henan, Hainan, Shanghai, Hunan, and Sichuan, and 1 case each in Jiangsu, Shaanxi, Shandong, Jiangxi, and Hubei.
In terms of round distribution, there were 10 angel round financings, 3 seed round financings, 6 Pre-level financings, 6 A-level financings, 4 B-level financings, 1 C-level financings, 3 strategic investments, and 3 cases were not disclosed.
According to the monitoring data of “Dianshubao”, a large e-commerce database owned by NetEase, active investors investing in e-commerce in the first quarter of 2023 include Qingju Venture Capital Sequoia China, Aurora Capital, Junying Capital, and Yinshan Capital, Yuanxin Capital, Dingsheng Capital, Blue Ocean Zhongli Capital, Guiyang Venture Capital, Meihua Venture Capital, Shiying Capital, Zhencheng Investment, Gaoge Investment, Tencent, Deyi Capital, Gongxin Capital, Hejun Capital, Pinzhi Century wait.
Part2: Digital Retail
About 890 million yuan was raised in 13 months, a year-on-year decrease of 38.09%
NetEconomy believes that digital retail (retail e-commerce) in a narrow sense refers to commodity trading activities through online channels, including physical commodity transactions and virtual commodity transactions. Broadly defined Internet Economic Society defines retail e-commerce as a business format, including platforms, merchants, brands, users, service providers, etc. By model, there are C2C, B2C, C2M, B2B2C, etc.; by category, there are comprehensive e-commerce, vertical e-commerce; new e-commerce includes membership e-commerce, live streaming e-commerce, boutique e-commerce, mini-program e-commerce, etc.
The “Report” shows that there were 13 digital retail financings in the first quarter, a decrease of 38.09% from 21 in the same period last year; the financing amount was 890 million yuan, a decrease of 35.97% from 1.39 billion yuan in the same period last year.
The digital retail financiers in Q1 of 2023, ranked by financing amount, are Liduoduo, Qile App, Bosh Pets, Cluster Chebao, Zhuhang Xiansheng, Pork Long, Yibai Retail, Hot Star Selection, Haitehui, and Linqi Tuan, Jubaozan, flowers blooming, pigs are alive.
In terms of industry distribution, there are 3 cases each for fresh food e-commerce and social e-commerce, 2 cases for live broadcast e-commerce, and 1 case each for automobile e-commerce, e-commerce service provider, pet e-commerce, food e-commerce, and unmanned retail.
In terms of province distribution, there were 5 cases in Zhejiang, 2 cases each in Guangdong and Hunan, and 1 case each in Shanghai, Henan, Hainan, and Shandong.
Part3: Digital Life
About 310 million yuan raised in 14 months, a year-on-year increase of 100%
NetEconomy believes that traditional life service e-commerce is based on the Internet and provides services for people’s daily consumption, which are divided into two types: in-store services (including in-store catering, hotels, cinemas, etc.) and home services (takeaway, housekeeping, etc.) Category. On this basis, the Internet Economic Society has upgraded life service e-commerce to digital life, specifically including the digitization of various life service consumption such as catering takeout, tourism, transportation, marriage and dating, real estate, recruitment, home decoration, etc.
The “Report” shows that there were 14 digital life financings in the first quarter, a 100% increase from 7 in the same period last year; the total financing amount was 310 million yuan, a decrease of 34.04% from 470 million yuan in the same period last year.
The digital life financiers in Q1 of 2023, ranked in order of financing amount, are Litu Travel, Yi Sheng, Friendship Travel, Koala Quick Wash, Haha Travel, Xiaolu Travel, Su Xin Travel, Zhaijiayue, Shequ, and Yigai Clothes, gathering delicious food, beautiful shop, enjoying sleepwalking, hornet’s nest.
In terms of industry distribution, there were 5 cases for online travel, 3 cases for food delivery, and 2 cases each for mobile travel, community services, and housekeeping services.
In terms of province distribution, there were 4 cases in Zhejiang, 2 cases in Beijing, and 1 case each in Hainan, Jiangsu, Henan, Sichuan, Guangdong, Shanghai, Shaanxi, and Jiangxi.�.
Part4: Industrial e-commerce
About 3.32 billion yuan in financing in 10 years, a year-on-year decrease of 44.44%
NetEconomy believes that industrial e-commerce in a narrow sense refers to transactions between enterprises through third parties and self-operated B2B platforms. Broadly speaking, it refers to the business model of online information matching and transactions between enterprises. It is an important part of the industrial Internet. Including bulk e-commerce that provides bulk commodity trading services, industrial product e-commerce that provides corporate non-production materials (MRO) and production materials (BOM) services, wholesale e-commerce that provides online wholesale of consumer goods, and provides office supplies, business services, etc. Enterprises purchase e-commerce and related service providers and other formats.
The “Report” shows that in the first quarter, there were 10 industrial e-commerce financings, a decrease of 44.44% from 18 in the same period last year; the total financing amount was 3.32 billion yuan, a decrease of 33.33% from 2.49 billion yuan in the same period last year.
Q1 industrial e-commerce financiers in 2023, ranked by financing amount, are JD Industrial, Energy Chain Group, Sinbad, Yunyin Technology, Chenyun Technology, Xiaowang Technology, Weiyi Technology, Zhijian Digital, Future Box, and Shi Food chain.
In terms of industry distribution, there are 2 cases each for B2B service providers and energy e-commerce, and 1 case each for comprehensive B2B, textile and clothing B2B, industrial products e-commerce, building materials and home decoration, catering B2B, and printing and packaging e-commerce.
In terms of province distribution, there were 4 cases in Beijing, 2 cases each in Guangdong and Zhejiang, and 1 case each in Sichuan and Hubei.
Part5: Cross-border e-commerce
About 1.393 billion yuan raised in 3 cases, a year-on-year decrease of 81.25%
The Internet Economic Society defines cross-border e-commerce in a narrow sense as cross-border retail e-commerce, which is a transaction process in which transaction entities belonging to different customs borders use the Internet to complete transactions, pay settlements, and deliver goods to consumers through cross-border logistics. Including: 9610, 1210, 1239 and other customs supervision code modes. Broadly defined by the Internet Economic Society as the application of e-commerce in importexporttrade and retail, including: import and export cross-border e-commerce, cross-border e-commerce (B2B, B2C, C2C ) as well as 9710, 9810 and other customs supervision codes and related service providers.
The “Report” shows that there were 3 cross-border e-commerce financings in the first quarter, a decrease of 81.25% from 16 in the same period last year; the total financing was 1.393 billion yuan, a decrease of 52.84% from 2.954 billion yuan in the same period last year.
In Q1 2023, the cross-border e-commerce financiers ranked by financing amount are Akulaku, Cross-border Rubik’s Cube, and Diexi Technology.
In terms of industry distribution, there were 2 export e-commerce companies and 1 cross-border service provider.
In terms of round distribution, there are 1 angel round, 1 seed round, and 1 strategic investment each.
[Tips]
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